Radio Ad Scripts for Local Businesses (Templates)

A good local radio ad follows a simple shape: hook, offer, urgency, call-to-action. Here are four templates for common local business types. Paste them into an AI voice tool like Voice2Ads, tweak the specifics, and render.

Restaurant template

"Hungry for something different tonight? This week only, [Restaurant] is running our family dinner special — two entrees, two drinks, and a shared dessert for $[price]. Dine in or order online. We're at [address]. Come taste why the neighborhood keeps coming back."

Dentist template

"When was your last cleaning? [Dental] is now accepting new patients — new patient exams, X-rays, and a cleaning for $[price]. Gentle care, friendly team, same-day appointments available. Call [phone] or book online. A healthy smile starts here."

Contractor template

"Before the season changes, get your home ready. [Contractor] offers free estimates on [service] — fast, honest, locally owned. Mention this ad for $[price] off your first project. Licensed and insured. Call [phone] today. Don't wait until it's an emergency."

Gym template

"Your goals aren't on pause. [Gym] is waiving the join fee this month — that's $[price] back in your pocket. New classes, flexible hours, no long-term contract. First 50 callers get a free fitness assessment. Call [phone]. Start today — your future self says thanks."

How to use these templates

• Replace every bracket with your real details before you render.
• Keep it to about 70-80 words for a 30-second read.
• Read it aloud once — if you stumble, rewrite the line.
• Render in a voice that matches the energy of the offer.

Want five more templates delivered to your inbox? Grab the free guide. Ready to turn a script into audio? See the Voice2Ads Review.